thesauceage

A pursuit to popularise children’s films among school students

Belonging to a society where recreation or entertainment is just a dream for the children nowadays, THE SAUCE brand communications, broke the myth by organising Iskule Bioscope (Cinema in School) in Kolkata from June 19 to 30, 2017. THE SAUCE brand communications is an organisation that promotes films, that provide healthy and wholesome entertainment for children to broaden their perspective and encourage them to reflect on the world around. With films in regional languages, THE SAUCE brand communications organises film screenings across the country, reaching out millions of children annually. It’s committed to strengthening the children's film movement within India. Iskule Bioscope is one of the significant initiatives that THE SAUCE brand communications has undertaken recently.

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The purpose was to give children an exposure to good Bengali cinema.